Snacks To You Frito Lay: Southeast Church Of The Nazarene
Choosing to lead with a human-focused design approach, the IBM Garage™, team conducted nearly 1, 500 hours of user research and created roughly 40 personas. Frito-Lay has annual revenues of approximately USD 18 billion and employs roughly 69, 000 people. Whether or not the world really needs faster access to chips and dips while they're stuck at home with nothing to do is a separate discussion. A dashboard shows historical data, predictive analytics and even a "snack score" that indicates how likely customers are to love a product. Getting the right product to the right place at the right time is a formidable job. Frito-Lay offers a variety of pieces to best suit your needs and drive sales. How a snack empire stays fresh. Snacks to You has 30, 000 active customers and is growing, with the platform being utilized to flex and adapt to shifts in demand. Many consumers who have discovered the convenience of online grocery shopping during the pandemic will presumably keep shopping online even when it's over. The enterprise has 69, 000 employees, of which 25, 000 are frontline sales employees like Sam who service more than 300, 000 retail stores weekly to replenish inventory, arrange displays and rotate stock to ensure freshness. The platform can also predict when retailers' inventory is low and recommend curated assortments. Frito-Lay is now positioned to fully function in a virtual environment and quickly adapt to challenges that arise.
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Retailers experience fewer out-of-stock scenarios and expensive rush shipments, and they are able to choose new products to feature in their stores. About Frito-Lay North America. An agile culture feeds Frito-Lay's future. With four of the top better-for-you brands in the market, Frito-Lay is here to help you grow incremental sales. PepsiCo says most items purchased on its new websites should arrive within two business days. Sam is a frontline sales rep for Frito-Lay North America, the USD 18 billion convenient foods division of PepsiCo, Inc, known for iconic brands such as Cheetos, Doritos and Lay's potato chips. E-commerce solution has. Make sure you have the right equipment to make your displays come to life! Snacks to You is an advanced e-commerce solution, and Sales Hub streamlines frontline-employee delivery routes and provides drivers and managers with an efficient mobile app to improve performance and visibility.
To optimize productivity across its systems and better service retailers of all sizes, Frito-Lay worked to centralize and modernize its tools with Salesforce. Explore Frito-Lay's portfolio of salty snacks and get in-touch to take your assortment to the next level. A Frito-Lay DTC site where "consumers can choose from more than 100 of their favorite Frito-Lay products from a variety of iconic brands like Lay's, Tostitos, Cheetos and Ruffles, as well as dips, crackers, nuts and more. Frito-Lay and IBM co-created two solutions built on the Salesforce platform. The company today launched two new direct-to-consumer websites where customers can purchase food and snack items from its stable of brands. Built on the Salesforce Commerce Cloud, Snacks to You allows smaller businesses such as bodegas and food trucks to order Frito-Lay snacks online. With innovation built into its fabric, Frito-Lay is committed to constantly evolving its business to delight consumers. Insight into each pain point's ROI informed Frito-Lay's decision about how to prioritize development. In part, the process is complex because of the sheer volume of business that Frito-Lay operates. Frito-Lay's transformation is just beginning. Sales Hub provides Frito-Lay with real-time visibility into key operational and stocking metrics to drive field productivity and scheduling efficiencies. Managers and employees can also access timesheets, make vacation requests and provide in-the-moment schedule adjustments. The app is fully integrated with Frito-Lay's proprietary snacking insight AI engine, which means that it can use data-driven insights to make ordering suggestions based on seasonal preferences, regional trends and current events such as the Super Bowl.
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Kevin Buehler, the company's Senior Director, Snacks to You, says: "It's not like there's a start and stop to this transformation. Taking it a step further, the team of experts across IBM Garage and IBM iX® was able to calculate the financial impact of solving each pain point. On an average day, Sam climbs into his delivery truck hours before sunrise and drives near and far to deliver, merchandise and sell snacks to large format retailers, convenience stores and neighborhood bodegas. IBM Garage has helped fuel Frito-Lay's transformation with meaningful innovation. Moreover, consumers are increasingly demanding a mix of their old favorites intermingled with new, unique flavors. The IBM Garage approach to digital transformation at Frito-Lay was successful because of the synergy between the two IBM Garage tracks: innovation and transformation. These were aspirational visions of user experiences that threaded through every aspect of the project. They offer products in a variety of flavors and sizes to meet your specific needs.
Thank you for your interest in learning more about Frito-Lay Display Products + Salty Snacks. We're on this journey and will continue as we evolve with our workforce. Customers and growing. Geotagging automatically checks delivery drivers in and out of stores and can calculate mileage and recommend more efficient delivery routes. Here are the details: -: A meal-kit kind of site where "consumers can order specialized bundles containing PepsiCo's top-selling products from brands like Quaker, Gatorade, SunChips and Tropicana, within categories such as 'Rise & Shine, ' 'Snacking, ' and 'Workout & Recovery.
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Working from this backlog of experiences, the innovation team would come up with ideas to solve the problem, bound by no restrictions, seeking the best technology for the need. Whether you're looking to learn more about a long-time favorite or interested in trying something new, Frito-Lay has just the snack for you and your customers. Frito-Lay wanted a set of mobile-responsive tools for its employees and customers to engage with that would reflect this simplicity. Long-time favorites never fail to delight! All things considered, the early days of the COVID-19 pandemic were relatively kind to PepsiCo. The move makes sense for PepsiCo, especially when you consider the real possibility that Americans' buying patterns could be changing forever.
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The mobile app also provides helpful stocking instructions and planograms so that employees can make real-time adjustments to product inventory. We'll let you be the judge. But the company withdrew its guidance for 2020, conceding that the coronavirus crisis and its economic fallout will create marketplace disruptions that will be impossible to predict. By tracking delivery status and timing, the app can alert employees to delays and therefore reduce downtime and waiting. The team ranked and mapped every pain point to ensure that the transformation backlog was prioritized based on user and business value. They learned how employees were truly using the tools and documented pain points that the new technology would need to solve.
Retail stores weekly. Talk to an IBM Garage expert. IBM designers participated in immersive ride-alongs with Frito-Lay's frontline employees (like Sam) and spent time interviewing managers and shadowing merchandisers. The e-commerce platform helps customers simplify their ordering and delivery process while providing them with more expansive product offerings. These favorites can joyfully serve your customers for any snacking or meal occasion. Sales Hub, powered by Salesforce Service Cloud, unites the back office with the frontline, providing a seamless mobile experience for employees. Once validated with a working minimum viable product (MVP), the transformation squads would use scaled agile practices to quickly build, test and deploy the solution that best met users' needs. The result was a beautiful user experience with clean architecture behind it. Innovation fuels transformation. To ensure user adoption, the company engaged the user-focused experts from IBM® Consulting and IBM's Salesforce practice, to expand its e-commerce strategy and create a new solution to streamline frontline employees' workflows. Working virtually, the teams have kept the same routines, stand-up times and release schedules. Last month, the multinational snack and beverage giant reported an earnings bump of 10%, in part because snack lovers loaded up on Pepsi and Frito-Lay products as they were preparing to hunker down for the long haul.
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Lay's Classic potato chips are simple yet delicious, with only three ingredients: potatoes, oil and salt. Long before hungry consumers rip into a bag of chips, an intricate process unfolds. Now, as lockdowns stretch into their third month for many Americans—and consumer habits signal what could be a permanent shift toward online shopping—PepsiCo wants in on the act. Its brand portfolio includes Lay's, Ruffles, Doritos, Tostitos, Fritos, Cheetos and Sunchips. Frito-Lay's brands create smiles with every bite.
These tracks created the framework for researching and testing solutions across the business when solving for pain points from either the employee or customer perspective. Sales Hub has been such a success that Frito-Lay is working with IBM to transfer its electronic handheld device functions — ordering, invoicing and warehouse management — into the app. Salty Snacks outperform, and with the right assortment and equipment, you can grow sales by 50%+! The results are in – healthier snack options are projected to mature into a $13B market by 2023. It's not like there's a start and stop to this transformation.
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